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A true 110% rider owned, operated, and funded company that caters to real riders who are looking for a company they can identify with and that will stand by them for the long haul. With a vast lightweight premiere product line that covers the disciplines of dirt jumping, downhill, street, and park, the diversity of Deity and their infamous reputation for customer service has made them one of the top companies that you can believe in. Deity have come a long way since 2004 and their plans are just beginning! Just wait and see...